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This summer, China's F&B sector isn't just innovating on product ,  it's innovating on flavour, format and occasion. Gelato has become the season's clearest signal: a category once confined to dessert shops is now reshaping how tea, dairy and snack brands compete for attention. Gelato as a...

24 July, 2026 /

The three years of strict Covid control is over, but Chinese consumers' lifestyle has been fundamentally impacted. 2022 has seen a boom in mindfulness, a sense of well-being, and slow-life aspirations. This trend will continue to evolve in 2023 with a growing favor for local...

20 January, 2023 /