FR
  • All
  • BEAUTY
  • CELEBRITY
  • CHINA
  • CULTURE
  • E-COMMERCE
  • F&B
  • FASHION
  • Food
  • GAMING
  • JAPAN
  • KOREA
  • LIFESTYLE
  • LUXURY
  • SLOW
  • SOCIAL MEDIA
  • TECH
  • TOURISM
  • WELLNESS

Getting dressed is exhausting and this summer, Chinese consumers are saying so out loud. "Low-Energy Outfit" (低能量穿搭) has become one of the season's fastest-growing fashion trends, prioritizing comfort and ease over elaborate styling. Low-energy as a business signal, not a phase The trend reflects a broader cultural...

24 July, 2026 /

In 2017, Heytea (喜茶), the new Chinese contemporary tea concept brand became a real buzz among Chinese millennials. Their creative, gorgeous and well designed beverages as well as their mingle area in their tea shop created a big hit on social medias. Indeed, Heytea shops...

02 July, 2018 /