Every two months, receive the latest inspiring and business trends of South Korea selected by our expert eye to help you build your marketing and creative strategies. CONTENT # 5 MACRO TRENDS Meaningful trends decoded and illustrated with the most recent examples, local references......
Light medical beauty procedures have increased significantly in China over the past five years, experiencing growth from 50B to 146B rmb in 2023, while the number of consumers has increased from 7.4 million to 23.54 million. Driven by a surge in consumer demand for anti-aging......
Every two months, receive the latest inspiring and business trends of China selected by our expert eye to help you build your marketing and creative strategies. CONTENT # 8 KEY CHINA TRENDS TCP expert curation of 8 key trends on the following topics: LIFESTYLE /......
Every two months, receive the latest inspiring and business trends of China selected by our expert eye to help you build your marketing and creative strategies. CONTENT # 8 KEY CHINA TRENDS TCP expert curation of 8 key trends on the following topics: LIFESTYLE /......
The Chinese Pulse’s refresh study helps global brands to better understand the evolving beauty landscape in China but also to get inspiration from C-beauty brands’ marketing strategies and best practices in make-up, skincare, haircare and fragrance industries. It provides key learnings for global brands’ chinese strategy......
Every two months, receive the latest inspiring and business trends of China selected by our expert eye to help you build your marketing and creative strategies. CONTENT # 8 KEY CHINA TRENDS TCP expert curation of 8 key trends on the following topics: LIFESTYLE /......
After decades of impressive growth fueled by a burgeoning middle class, 2024 presents a challenging landscape for many companies operating in China. The economic slowdown, driven by a real estate crisis, has resulted in sluggish domestic consumer demand, making it more difficult for brands to......
PS2 Filter, an AI-empowered photo transformer, blows up on TikTok and is now rapidly spreading to Chinese social media. Different from the Image generators that rely on refined prompts with an unpredictable style, the filter’s visual imitates the Play Station 2 games and allows people to morph their images into NPC......
Amidst the excitement of 2024 Shanghai Fashion Week, the market has seen Luxury fashion brands flock back to stage their runway shows in China. Different from the repeat style of 2023 showcased by Dior, Kenzo, and Bottega Veneta, luxury brands are striving to engage more......
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