Chinese digital, new fashion & beauty strategies
# CONTEXT _ China, the digital empire & introduction to key Chinese networks
# CHINESE DIGITAL LIFESTYLE
The relationship of chinese consumers to digital with a societal angle
# TOP DIGITAL TRENDS
The major trends of Chinese digital world illustrated with brands best practices
# DIGITAL CREATIVE WATCH
3 inspirational trend moodboards about fashion / beauty / lifestyle presenting actual creative trends analyzed on the Chinese networks
FORMAT : PDF _ 55 pages with words and images*
* Images non free of rights / For internal use only