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After decades of impressive growth fueled by a burgeoning middle class, 2024 presents a challenging landscape for many companies operating in China. The economic slowdown, driven by a real estate crisis, has resulted in sluggish domestic consumer demand, making it more difficult for brands to...

Amidst the excitement of 2024 Shanghai Fashion Week, the market has seen Luxury fashion brands flock back to stage their runway shows in China. Different from the repeat style of 2023 showcased by Dior, Kenzo, and Bottega Veneta, luxury brands are striving to engage more...